Maqetin emails learners from enrolment to the first lesson.

A learner enrols in a course and never opens a lesson. Maqetin reads both in your app’s events, waits, and emails the learners who have not started.

Jane Doe
A language-learning app · London · 10:12 BST
Sample
Today · Thursday 15 October
10:12:05
Lesson one takes 12 minutesSent
First-lesson nudge
Monday 12 October
10:12:04
course.enrolledios
course: Spanish for Travellesson_minutes: 12
Trigger
Enrolled
course.enrolled
Wait
Wait 3 days
Condition
Started a lesson?
lesson.startedsince entering
Yes
Exit
Exit
No
Send email
Send first-lesson nudge
Exit
Exit

Sample scene: a language-learning app in London.

The journey starts when your app sends course.enrolled. It waits 3 days, then checks whether lesson.started arrived since the person entered. If it did, they leave and no email goes. If not, the email goes.

Write to the learner, and stop when they start.

It names the course and says how long lesson one takes. The journey of this email is the first-lesson nudge template.

  • Name the lesson. Send the course name and the lesson length with course.enrolled, and the email can print them.
  • Stop at the first lesson. The journey looks for lesson.started since the person entered, so a learner who has begun gets no email.
  • Keep progress on the profile. Set a number such as lessons_left as a trait with identify(), and a saved segment on it can decide who enters a journey.
FromYour app <hello@mail.example.com>SubjectLesson one takes 12 minutesPreviewStart where it makes the most sense.

Hi Jane,

You enrolled in Spanish for Travel on Monday. Lesson one takes 12 minutes and ends with your first full conversation.

Start lesson one

Events to send.

Your app sends each one with track() when it happens. The journey above uses the first two.

course.enrolled
A learner joins a course.
lesson.started
A learner opens a lesson.
lesson.completed
A learner finishes a lesson.
course.completed
A learner finishes the whole course.

The edtech template.

Start with the learners who enrolled and never began.

Book a demo and we'll show you Maqetin on course journeys like yours.